USWDGC 2026 · Concept Brief
Women's History
Check-in Display
Seven poster panels at registration, anchored by the Delicate Arch.
Six pivotal moments in the history of women's disc golf, plus a Utah welcome.
Prepared for Matt Rothstein & the PDGA Women's Committee
From the USWDGC 2026 Local Organizing Committee · ElevateUT Disc Golf
What we're building
A women's history wall
at check-in.
Seven 24"x36" vertical posters in the registration area at the Utah Cultural Celebration Center, alongside the 12'x13' Delicate Arch centerpiece.
Players, families, sponsors, and press will pass through this space throughout opening weekend.
- Six panels trace pivotal moments in women's disc golf history, 1976 → 2012.
- One welcome panel closes the loop on the present moment — the 25th USWDGC, in Utah.
- Five of the women in the historical panels (Sheryl Newland, Elaine King, Juliana Korver, Tita Ugalde, Michele Marini) are physically registered for USWDGC 2026 — the wall is alive, not a museum.
- Matt Rothstein's May 11 proposal established the 7-panel arc; the May 4 LOC vote placed the women's history display under his stewardship.
A note on what you're looking at
These are proof-
of-concept mockups.
Every poster image in this deck was assembled with AI image generation as a way to communicate intent — composition, hierarchy, and the narrative arc of the panel system. They are not press-ready.
What's intentional: the brand discipline (USWDGC navy / teal / yellow), the layout grid, the headline copy, the body text, the source citations, the screening callout, and the panel-to-panel narrative.
What's a placeholder: every photograph and the typography rendering. Final art will be produced by a designer working in Suiza · Adobe Garamond Premier Pro · Roboto with properly licensed archival photography sourced through the Steady Initiative partnership.
We're showing our work transparently. Treat what follows as a concept brief, not a finished design.
Proof of concept
Panel 1 · 1976 · Women were there from the beginning
The first women's competitive Frisbee.
Patti Hipsky's 1976 article. Jo Cahow as 2x champion. Tita Ugalde and Michele Marini confirmed at USWDGC 2026 — the living proof that this history belongs to people still in the field.
Proof of concept
Panel 2 · 1979 · Organized advocacy
Call off the wolves.
The first organized victory for women in disc golf. Hero artifact: Sheryl Newland's actual February 24, 1979 letter to Bob Gardner.
Proof of concept
Panel 3 · 1983 · The breakthrough
Marie Jackson became the first FPO World Champion.
Hosts Tom Monroe and Levone Wolfe overruled Headrick's one-division policy. 21 women played. Jackson won. There has never again been a Worlds without women.
Proof of concept
Panel 4 · 1986 · A formal voice
The PDGA Women's Committee.
The 1986 PDGA constitution established standing committees — including a Women's Committee with Tami Pellicane as first chair. Her framework of Women's Targeted Tournaments proved that grassroots outreach worked.
Proof of concept
Panel 5 · 1999 · The inaugural
Juliana Korver won by 35 strokes.
The largest margin of victory in this championship's history. Still. Hero artifact: the actual 1999 magazine spread with Juliana Bower at the top of the inaugural scorecard.
Proof of concept
Panel 6 · 2012 · Modern infrastructure
The Women's Global Event.
Valarie Jenkins-Doss founded the WGE in 2012 — a worldwide disc golf day for women and girls. By 2026, thousands of participants in hundreds of events across the globe. The infrastructure that persists.
Proof of concept
Panel 7 · 2026 · Welcome
A Utah welcome to the women of the world.
You've just walked past 50 years of women's disc golf history. Five of those women — Sheryl Newland, Tita Ugalde, Michele Marini, Juliana Korver, and Elaine King — are in the field this week. Presented by MVP Disc Sports.
In partnership with
The Steady Initiative.
USWDGC 2026 is screening No Girls Allowed: The Untold History of Women's Disc Golf + a panel discussion during opening weekend. The synthesis behind these panels draws directly from that documentary's research.
We're proposing the check-in display run as a co-presentation with The Steady Initiative. Every panel carries an "Original research from No Girls Allowed" credit beneath the USWDGC mark.
What the partnership unlocks
MOU / formal agreement — terms of engagement between the LOC and The Steady Initiative, covering attribution, asset usage, and post-event retention.
Check-in presence — Steady Initiative merch and media sales at the registration area alongside the display.
Steady Initiative branding — co-presentation credit on every panel, with the USWDGC mark and "Original research from No Girls Allowed" attribution.
Asset retention post-event — agreement on who retains the physical panels and digital assets after USWDGC 2026.
PDGA Women's Committee coordination — alignment with the Committee on historical accuracy, panelist selection, and credit language.
Expanded panelist roster — up to 8 panelists for the Friday screening discussion, with dual moderators.
Licensed archival photography — through Steady's source materials (PDGA archives, Disc Golfer Magazine, Inside Disc Golf, FLOW newsletter scans, primary correspondence) for the photo slots across all historical panels.
What happens next
Partnership formalization
+ designer handoff.
Matt's feedback has been received and the 7-panel arc is confirmed. The project now moves to two parallel tracks: formalizing the Steady Initiative partnership (MOU, asset terms, panelist roster) and handing off to a designer for final art.
- Designer brief: the full copy, brand spec, layout grid, and source notes are already written and live with the LOC. Designer takes the brief, not the AI mockups.
- Print spec: 24x36 vertical, heavyweight matte stock, mounted on coroplast for the registration area.
- Print lead time: 7-10 business days from final art to delivery.
- Install: coordinated with Eric Erickson around the Delicate Arch centerpiece.
The mockups are the conversation, not the deliverable. The designer is the deliverable.